Onsite Exhibitor Support


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The GSMA and Fira Barcelona have been using for the past few years a digital support system for exhibitors and contractors at MWC.  This system has improved how we manage exhibitor and contractor needs, eliminating the need for in-person visits to the Exhibitor Service Desk, streamlining processes, and making everything more efficient.

Here's how it works:

  1. Fira Store: During the build-up period, exhibitors and contractors must place orders for new products and services through the Fira Store. For MWC Fira store click here
  2. Virtual Exhibitor Care (VEC) Website: From 17 February until 11 March 2025, exhibitors can access remote support through the Virtual Exhibitor Care website, which offers several convenient channels to report incidents or submit late work requests. For the VEC website click here.(live from 17 February 2025)
  3. Onsite Services: For certain services like new orders, Lost & Found, car park ticket collection and late work requests, exhibitors must still visit the Exhibitor Care Desk located at the South Entrance (Level -1)

For exhibitors with meeting rooms, key collection and/or code collection will be available from specific locations starting 1st March 2025, based on the type of meeting room reserved. See locations below:

Standard Meeting Rooms and Meeting Room Plus:
Collection Point: South Entrance at the Exhibitor Care Desk (Level -1)

Executive Meeting Rooms (Hall 2.1 - Upper Walkway)
Collection Point: Reception Desk EMRs 2.1 Upper Walkway

Premium Executive Meeting Rooms (Hall 3):
Collection Point: Reception Desk PEMRs Hall 3

Executive Meeting Rooms (Hall 3):
Collection Point: Reception Desk EMRs Hall 3

Executive Meeting Rooms (Hall 7):
Collection Point: Reception Desk EMRs Hall 7

Congress Square Meeting Rooms (CC7):
Collection Point: Reception Desk located in CC7

For more information on logistics, registration, health & safety and other event-related details, please refer to your Online Event Manual (OEM) by clicking on MWC Barcelona OEM